Retail & Consumer Goods

Track market trends, customer sentiment, and competitive pricing strategies in real-time. Media intelligence enables retailers to anticipate consumer needs, manage brand reputation, and adjust to evolving preferences. Partner with influencers who drive purchasing decisions and create authentic connections with your audience

Understand Shoppers, Optimize Experiences, and Stay Ahead

With ecommerce and online retail continuing to flourish, IRL retail experiences are now a haven for those who want to ditch the screen and walk aisles. But consumers are fickle and behaviors can change quickly. We give you the tools and insights to ensure your teams work at the speed of consumers.

$1.3 billion is the estimated value of global retail sales via social media channels in 2023

28% of internet users state their primary use for social media is to find inspiration for things to purchase.

60% of US consumers say YouTube is the most trusted social channel for product research and purchasing, followed by Instagram and Facebook.social media.

Make social work for your brand.

Whether you're looking to decode consumer trends, identify the right influencers, or grow a loyal brand community on social, PRophet delivers the insights and tools to make it happen.

Products to enhance performance.

People working together on laptop

Turn billions of conversations into insight.

Spot online brand mentions in real-time and analyze social data to build a holistic understanding of your customers, highlighting their concerns and cares to build strategy. Then turn reports to autopilot so your team can focus on what matters.

Content creation team

Draft professional press releases, bylines, social media content and blog posts in minutes

With our industry-leading AI ("Taylor") you can create compelling, personalized copy for pitches, social media, bios, blog posts and emails, all aligned to your tone.

Crisis management team

Don't wait until a crisis happens to craft communications

Optimize crisis response by predicting how media may react to an issue. Test stand-by statements and crisis language.

Team training session

Our tools were created by and for the PR community — not outsiders guessing how their borrrowed AI will perform. We have done the hard work so your teams don't need to spend hours learning complex AI. With PRophet, your teams will work smarter, faster and more confidently.

Team training session

Our tools were created by and for the PR community — not outsiders guessing how their borrrowed AI will perform. We have done the hard work so your teams don't need to spend hours learning complex AI. With PRophet, your teams will work smarter, faster and more confidently.

Keeping up in a rapidly evolving industry.

Online Challengers
Every year a flood of new online brands appear, challenging businesses like yours for market share. You need to strategically stay ahead of new competitors.

Our custom PR AI helps marketing and comms teams pitch journalists with more success.

Our custom PR AI helps marketing and comms teams pitch journalists with more success.

Our custom PR AI helps marketing and comms teams pitch journalists with more success.

Our custom PR AI helps marketing and comms teams pitch journalists with more success.

Step inside our suite.

Related resources.

Start building your PRophet platform-tailored to your team, your market, your mission.

You can start simple or integrate globally with our adaptive products that will meet you exactly where you are.