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Aaron Kwittken on The PR Week Podcast

What happens when PR, pop culture, and AI collide? PRophet founder and CEO Aaron Kwittken joined The PR Week Podcast to talk about building the world’s first AI-powered SaaS platform for communicators, the future of PR in an AI-driven world, and why brand safety matters more than ever in influencer marketing. Along the way, he weighed in on the stories everyone’s buzzing about—from Taylor Swift and Travis Kelce’s engagement to Cracker Barrel’s branding backtrack and big leadership moves across the industry.

🎧 Tune in to the full conversation and hear where PR is headed next.